The Go-To Guide for Starting or Re-Committing to Your Raw Food Journey...


"Learn Why Hundreds of Thousands
of People Around the World are Turning to Raw Food to Lose Weight, Feel Great and Regain their Vitality and Energy"

Join the 1000's of People
Who Are Taking "The Raw Food Challenge" in 2011!

Just Added: Get $168.95 worth of bonuses FREE today!

By Kevin Gianni, Author and Health Expert

As a health educator, I hear a lot of stories about how people are struggling to stay healthy.

Most of them start with: "I know what to do, I just can't seem to put it all together..."

Over the last few years, I've had the opportunity to interview hundreds of health experts to figure out just what is holding most people back from reaching their health goals. 

The lessons I've learned have been surprising to say the least.

What these experts have told is me, over and over again, is that most people are focusing on the wrong aspects of health and as a result getting the wrong results.

I'm sure you've felt frustration, anger, shame, fear, or guilt
about your food choices before.

All those negative emotions don't do you any good.  They make you hate yourself for even trying to get healthy.

And they definitely don't get you to fit into your jeans or give you energy to make it through your day.

The good news is that there are answers that will work for you and you don't have to feel awful about yourself, your health and your body.

The answers are actually simpler than you may already think and, better yet, there aren't that many.

In fact, from my research, I've discovered some essential keys to improving health, staying committed and reaching your ideal weight.

Most people aren't doing these essential things and that's why it seems like nothing works.

What I want to explain to you right now is the missing link to great health, energy and weight loss...

Of the hundreds of experts that I've interviewed, who walk, talk and look healthy, there's one thing that is common among all of them - across the board.

It's the Raw Food Factor.

Every one of these healthy experts have embraced eating ripe and raw fruits and vegetables as a lifestyle. 

Now I'm sure you know it makes sense to eat more fruits and vegetables to improve your health.  That's simple enough.

But, there's more to it than that.

Each one of these experts have learned specific ways to make these foods taste great, they've figured out to eat more without feeling bloated and gassy and they've learned quick and easy recipes that everyone in their family can enjoy (particularly in a rush!).

These experts have cracked the code of incredible health and they'll tell you that if you can learn these techniques as well, you will be able to still enjoy a cheat now and again, feel comfortable in your clothes and not stress out about health ever again... just like they do.

When you eat more raw foods (just uncooked vegetables and fruits that you like), interesting things start to happen to your body...

1. You start to detox

When you eat foods that your body naturally is able to digest like fresh, raw fruits and vegetables, your body begins to clean out areas that have been storage for the bad stuff.  This is typically in your fat cells.  Eating raw foods allows your body to internally clean up so your systems function more efficiently.

2. You start to get more energy

The digestive process actually takes up a good chunk of your daily energy! Many raw foods are easy on your digestion. 

When you spend less energy digesting foods that are difficult to breakdown like complex carbohydrates, meats and dairy products, your body has more energy.  This translates into more energy for you to get through your day!

3. You start to lose weight

The most attractive benefit of eating more raw foods is that you get more attractive!  When you eat fresh vegetables and fruits your body will become more efficient, allowing you to get rid of excess fat.

So, obviously, it makes sense to eat more raw foods, but where do you start and what is the right combination of foods?

I've been traveling around the country for the last few years searching for the best way to answer this question...

What I've found is two things...

First, I've found that the interest in raw food is growing incredibly.  People are experiencing amazing results with heart disease, diabetes, weight loss, lowering cholesterol, and more.  These stories are spreading and more people are searching for a place to get the information.

Secondly, I've discovered that there really isn't one complete place you can go to either get started with raw foods or re-commit to what you've started before.

So until now, this has been a big problem...

People have been piecing ideas together about the raw food diet and hoping that they work!

This was just how I started and, trust me, it was hard.

When I started eating raw foods, I felt all alone.

I needed a kick-start too.

Well, more like a kick in the rear...

I come from addiction.   My past is littered with alcohol and drug abuse.  It started in high school with beer and marijuana. Then, in college I got hooked on liquor and drugs. I was also hooked on processed foods like soda, pizza, chips and anything else that came in a box. (Look, I was in college... it was cheap and easy!)

One morning after college, I woke up, peeled my head off my pillow, literally, and asked myself an important question...

"Is there anything better than this?"

What followed was a string of thought provoking answers that lead me to raw foods and where I am now - a personal trainer, an author of three (now four!) health books, host of an extremely popular online health show viewed in over 102 countries, interviewer of over 200 well-known health authors and experts, and advocate for consumer awareness.

I've also been addiction-free for over eight years.

But it wasn't easy to transition from my previous way of eating to where I am now.

I wish I had a book or a guideline to take me through some of the pitfalls.

I created The Raw Food Challenge because I realized that many people wanted to get into raw foods (or back into them!), just like I did but were confused about where to start. 

The Raw Food Challenge is your go-to guide for starting or recommitting to your raw food journey.

"The Raw Food Challenge" is a simple and complete 7 day menu and eating plan that will start your (or re-start you!) on your raw food journey.

It's easy, anyone can do it, and if you do, you will get results. In fact, I guarantee it.

It took me years to find raw food support groups, recipes and a system that works for me.

Even after I started teaching about health and raw foods, I really didn't know where to send people who wanted an easy, structured, raw foods program.

I wanted to shorten the learning curve for you.

The idea of the Raw Food Challenge came to me while Annmarie, my wife, and I were in Atlanta visiting some friends.  One of them reminded me that he had done the Master Cleanse a few years back and felt really good afterwards. 

I was impressed that he had even heard of the Master Cleanse.  I was even more impressed to know he managed to live on lemon juice, maple syrup and cayenne pepper for 7 days straight!

The Master Cleanse is a detox diet that is hard to do.  In fact, it's also nutrient deficient in many ways, which makes it even harder to finish.  So, I wanted to create something that my friend could do, that would be healthier and more balanced.

"The Raw Food Challenge" is that solution.

The Raw Food Challenge ebook is engineered for you to succeed with a complete menu plan and shopping list for 7 days.

One week gives you plenty of time to start feeling the amazing benefits of raw food without making a huge commitment. Plus it's easy and we've done all the work for you.

You will lose weight. You will feel amazing. You will glow. And all your friends will want to know your secret.

"First, I lost a total of 11 pounds.  AND I'm keeping it off.  I can't remember the last time I was under 130 lbs."

My skin feels awesome.  I feel younger,  I have more energy.  AND no more heartburn.

I stuck to the diet the first week with my daughter, Julie.  Our guys were on a golf trip and made it pretty easy to do.  We supported each other.  We did cheat a little with wine and popcorn.

The second week, the guys came home.  My husband, who is the sweetest guy out there, agreed to do it the raw food diet with me.  He lost 8 lbs at the end of the week. I didn't follow Kevin's menu everyday.  I did love his Chili and burrito recipes.  It felt so good to chew again!!  I really liked how we had a menu to follow.  It kept me focused. 

- Irene Jones

This testimonial is based on following the principles highlighted in this program.

So let me explain exactly what the Raw Food Challenge is...

This is a simple 7 day program (ebook) that includes recipes for all your meals - breakfast, lunch and dinner.

We even include a full shopping list, so you can just print it off and go to the store the minute you want to start.

The only thing it doesn't come with is the food!

In this ebook, I'll show you exactly what you need to do during these 7 days to succeed. There's no need to think!

We've done it all for you.

We've even given you options in case you are sensitive to different foods or you have a busy work schedule.

The Raw Food Challenge contains...

Exact recipes and instructions on how to prepare these delicious smoothies and meals.

A complete shopping list of every item you'll need for all 7 days.

Optional recipes and meals for those who may be sensitive to certain foods.

Complete answers to the most popular questions people have to guide you along.

We've put together the work to make this incredibly simple for you.

You won't have to spend hours preparing meals...

When I started working on this program, mission #1 was to make sure it was easy to do.

This means I wanted to make sure you wouldn't spend your precious time preparing meals.

The way we've worked it out, you should spend no more than 15-20 minutes TOTAL a day preparing your food. You probably already spend more time than that...

And if you don't, chances are you're eating out at restaurants and eating out of boxes and bags way too often. (This could be one of the reasons you can't lose the weight!)

What's even better is that you don't need to eat only raw foods for the rest of your life for this 7 day challenge to work for you!

We've spent months perfecting this program with you in mind and I realize that most people aren't going to eat a 100% raw food diet. (I don't, so why should I expect you to!)

I want to make it easy enough for you to stick with it, so you start to feel real results.  Once you feel the results, it's smooth sailing from there.

I have to be honest with you...

The program started out as a 30 DAY Challenge, but my team and I realized this was just too much of a commitment for most people. 

So we cut it down to 14 days and brought on a focus group to test the challenge.  What we found was that even 14 days was too much.

Seven days seemed to be the most effective and reasonable for almost anyone to do and get results.

(Even if you do 2 days, your mind will still feel clearer, you'll have more energy and your clothes will fit a little better.)

Here are some of what you'll discover when you follow the 7 Day Raw Food Challenge...

Energy to finally get through your day.

Your clothes will fit better... for some much better!

Your will allow your body to naturally detoxify.

Lessened cravings for sweet or crunchy snacks.

But don't take my word for it... go ahead and see for yourself!

Click Here to Add To Cart - Only $29.95!

Here are some of the things people are saying about their results...

"Thank you Kevin for giving me the kick in the butt I needed to get rolling!" 

My cravings for sweets have lessened a lot, which is HUGE for me. I can stuff an entire bag of Skittles down my throat and come back craving more 20 minutes later. I've found that I can limit myself to a handful of sweets and be fine with it. I've experimented with raw treats and found that they satisfy me better than anything artificially sweetened.

I always knew what I was supposed to eat, but never thought I had the willpower to follow through on that knowledge. I look at grocery shopping as an entirely different experience now, and have cut out a lot of what I thought were healthy (yet still heavily processed) foods. I'm excited for summer and all the wonderful farmers markets around our town. Trying to do this during the winter, blizzards, etc. is not ideal. Thank you Kevin for giving me the kick in the butt I needed to get rolling! 

- Julie Hurley, Michigan

"This challenge is incredibly motivating and offers wonderful raw food recipes for those of us just getting our feet wet."

This challenge is incredibly motivating and offers wonderful raw food recipes for those of us just getting our feet wet. I LOVED all of the smoothies and have continued drinking them for breakfast, but the first leg of the challenge with so much liquid was tough on me - I had to incorporate some raw, but "real" foods! I LOVED the dressings in the challenge and the food combinations overall...

- Katie Rupp, Davidson, NC

You can start the raw food challenge on your own, or let us guide you through it (With 1000's of other raw foodies just like you)!

The Raw Food Book Admin OneOne of the biggest keys to success is finding a support group.  A support group will help you feel connected to others who are going through the same things you are going through.

And I don't know if you know or not, there are 1000's of people who are struggling with their raw food diet. We hear from them EVERY day on our blog and in the cities we visit.

So we don't just want you to do the raw food challenge, we want you to do it with thousands of other people just like you...

Special Coaching Bonus!
My team and I have helped 1000's of people through the Raw Food Challenge - we want to help you too!

The Raw Food Challenge can be a difficult task (they don't call it a "Challenge" for nothing!), but we know you're up for it! And because we are so eager to see you succeed, as our gift to you we're including 4 hours of the 2011 Raw Food Challenge recorded coaching calls with Kevin and Raw Food Support Coach Lisa Miller ABSOLUTELY FREE!

Usually private coaching with Kevin would cost you $250/hour, but because we're so passionate about helping you through the Challenge we want to give you access to these recorded calls that will answer your specific questions and give you support on your journey.

Here is what is covered on each call...

Call #1 - How to Get Started Support Call

During this first call Kevin will take you through all the steps you need to take to prepare yourself for the Raw Food Challenge. (It's not as hard to get started as you might think!)

We'll also answer many questions you may have about the start of the program. We know the program is easier when you're doing it with a friend, so we'll be there to guide you and support you and, most of all, cheer you on!

Call #2 - 2 Day Check In

After 2 days, you might have some questions... so Lisa and Kevin will be there to answer all the questions you have and help you stay on track. The hardest part of your journey will be over, and Lisa and Kevin will tell you how to keep moving forward through the Challenge!

Call #3 - How to Stop Cravings Before They Start

This call with Kevin will introduce you to an amazing technique that will help you eliminate cravings for sometimes minutes. You will be blown away at how simple overcoming your cravings can be!

Call #4 - What to Do After The Challenge

You're done! Or are you? After you complete the Challenge and experience all its fabulous results, you're definitely going to want to stay on track. During this call, Lisa and Kevin guide you through the steps it takes to keep on a healthy raw food path to continue getting the amazing results that you want.

When you order the Raw Food Challenge today, you will receive exact details about how to access these recorded calls.

Special Bonus #2 - Your Most Pressing Questions Answered

In addition to access to 4 hours of recorded coaching with Kevin and Raw Food Support Coach Lisa Miller, we're also including FREE access to 6 hours of recorded coaching calls that we conducted in May and June of 2010, so you'll be able to start preparing for the Raw Food Challenge before it even starts!

Knowledge is one of the most important factors in succeeding in the Raw Food Challenge, so we want to be able to give you all the information you need to move forward with confidence!

These calls will help "demystify" the Raw Food Challenge, because you'll be able to listen to people just like you go through it for the first time.

Do you have questions about:

  • Cravings?
  • Energy levels?
  • Detox symptoms?
  • Customizing the Raw Food Challenge to suit your specific needs?
  • Recipes?
  • Falling off the wagon - and getting back on?
  • Long-term health goals?

Other people did too, and listening to these calls will be a great preparation for your exciting journey into the Raw Food Challenge!

Special Bonus #3 - Learn a Technique to Bust Through Cravings and Your Emotional Eating Habits

Finally, as an extra added bonus for singing up for the Raw Food Challenge we'll also include FREE access to a recording of an hour-long call with world-renowned EFT expert Nick Ortner (producer and founder of The Tapping Solution).

During this call, Nick and Raw Food Coach Lisa Miller discuss how to use EFT (or "tapping") to help you overcome your cravings during the Raw Food Challenge. During this call, they walk you step-by-step through the tapping procedure and discuss:

  • How to deal with specific cravings, like salty, crunchy, and sweet (especially chocolate!)
  • How to identify and break down your cravings to banish them for good
  • How to prevent diet self-sabotage
  • How to deal with anger and feeling "deprived" when it comes to eating
  • How to empower yourself to make positive, healthy choices with food
  • And much more!

This inspiring call has helped people free themselves from the control of their cravings and shift their energies to a more positive place. The best part is that EFT can be used on a variety of physical and mental ailments outside of just cravings - it's a coping mechanism that can revolutionize every aspect of your life!

We want to be sure you have every tool available to you to succeed in the Raw Food Challenge, so be sure to listen to this invaluable recording ASAP!

This all sounds great, but how is this different from all the other cleanses and protocols out there that promise the world?

LOL! I completely understand... I say ask this all the time.

Truth is, the program is different because it has considered many of the mistakes and myths in the raw food world and looked at what people who are doing the raw food diet long term use to succeed. It's engineered to work.

But, then again don't take my word for it... try them yourself. Chances are you will experience some incredible breakthroughs.

Will I feel full after my meals?

This program was created to help you detoxify. It is also calibrated to give you plenty of calories so you will feel full. Most diets restrict your calories in a way that's not healthy.

The way The Raw Food Challenge works is by swapping out nutrient poor calories with calories that are rich in nutrients. This helps your body work effectively and efficiently to burn more fat and clean out your systems.


Your Purchase is 100% Guaranteed!

I stand behind all my books, programs and products.  We've spent months putting this program together and testing it with our focus group of people just like you. 

So I want to take the risk off of you and give you a 100% money back guarantee for 30 days.  If you try the program and find it doesn't work, I'll gladly refund your entire purchase.


If you were to hire one of the top raw food experts to plan out your meals, your grocery lists, and guide you through a program like this for 7 days, you would pay at least $1000 (probably more).

For most people that kind of fee is not in the budget.  In fact, it may never be in the budget.

The Raw Food Challenge is just plain old affordable.  It's simple as that.

For the cost of a tank of gas, you can be a part of the Raw Food Challenge to help you bring back your youthful glow. 

Plus, you'll get all the great support that myself and my team have given in the bonus, pre-recorded coaching calls.

This coaching alone is a $97 value, that you get for a fraction of the price.

Just give me 7 days and I'll give you back your energy and your health

Now is the time to take action and join us...

In just 7 days, you can be on your way to amazing new energy levels and success with the raw food diet..

But you do have to start. Just reading about The Raw Food Challenge won't get you what you're looking for.

What will get you the results is purchasing the challenge and the coaching pass for only $29.95 now.

You don't even need to wait for us. The program contains everything you need to get started if you want to get moving right away.

To order, all you have to do is follow the "Add to Cart" link below and you'll get the call access information for the coaching call mp3s.

Your Raw Food Challenge e-Book will be delivered to you instantly and you'll get the call access information for the recorded calls.

Here's that link now below... your greatest health is waiting...

YES Kevin, I definitely want "The Raw Food Challenge" to cleanse and
re-boot my raw food journey!

I understand that this has tremendous value for my own health and the health of others. And that by paying only $29.95 today, I also know that it could save me time and money searching for all the right information to help me get on the "right" raw food track!

I know that I will receive the following:

The entire 96 page "The Raw Food Challenge ebook, complete with instructions to guide me through the challenge!
My Raw Food Challenge Coaching Pass which grants me access to "The Raw Food Challenge" Coaching Calls recorded in May and June!
The complete list of recipes and shopping lists, including extra meals for sensitive or picky eaters!

I also know that I have nothing to lose, considering your generous 30-day, FULL money back guarantee if I'm not satisfied.

Kevin Gianni's "The Raw Food Challenge"
Plus Your Coaching Bonus Pass

Get It Now for $29.95

Pay Now and Get Immediate Access to the "The Raw Food Challenge" eBook and Coaching Call Information Instantly:

Click Here to Add To Cart - Only $29.95!

Live Awesome!
Kevin Gianni - Author, Health Expert

P.S. In 7 days from now, you could be on your way to success with your raw food diet... just 7 days.

It may seem like a short period of time, but it can be incredibly powerful, refreshing and energizing.

Do it with us...

Click Here to Add To Cart - Only $29.95!



7 DAYS To Improve Your Health, Detoxify Your Body and Lose Weight